You are here: HomeChile 2019 › Local Masters

ANASAC: Protecting Latin America's crops

Nov 15, 2019
Credit : GMI Post

Chile has always valued the geography and topography that has allowed it to build a healthy and robust agriculture sector. Because of that natural advantage, agriculture has remained one of the country’s economic pillars, consistently among the top three contributors to the economy.

In the early 2000s, the country embarked on a program to become one of the world’s largest exporters of agricultural products and food. Although it faces difficult challenges, such as water supply, the sector has worked collectively to raise the quality of their products and increase their share in overseas markets.

Anasac CEO Mario Lara

Because product quality is vital for Chile to achieve its goal, especially in markets like Japan, Anasac provides vital support to the country’s farmers and growers through its crop protection solutions.

“Japan is the type of market that expects only the highest quality of food and our country’s producers and exporters are up to that challenge. We help these agri-food players achieve that by providing the seeds and crop protection they need,” CEO Mario Lara said.

Anasac has partnerships with at least 20 Japanese companies in its agrochemicals and seed business segments.

“Japan is a priority partner for us. We want to be part of the innovation they can provide to us as a crop protection company. The Japanese are known to continuously develop new technologies across industries, and they have also established their leadership in developing the crop protection industry,” Lara said.

“As the Japanese look to Latin America for a stable supply of quality food, Chile is well positioned to be a reliable partner. And within Chile, we at Anasac extend our invitation to work together,” he added.

Backed by more than 70 years of experience, Anasac provides partners with healthy access to the Latin American market. The company has full operations in Argentina, Peru and Colombia and exports all of its products across the rest of the region.

“We started building this regional presence since the 1990s. Among our priorities in the coming years is to further strengthen this network,” Lara said.

While Anasac has built a large market share in Chile, it is also committed to significantly increase its market position in Peru, Argentina and Colombia.

Business climate action: Arauco announces carbon neutrality by 2020

Nov 15, 2019
Credit : GMI Post

The climate emergency and its consequences have taken the entire world to a point where diagnoses are no longer enough. Moving from words to action as countries, as citizens and businesses is imperative. 

Arauco has embraced the challenges raised by global warming by driving an ambitious plan regarding climate matters.

Its agenda takes into consideration the significant contribution in capturing carbon dioxide through the sustainable management of plantations and the restoration and conservation of native forests. There is nothing in the world today better than trees to reduce excess carbon dioxide in the atmosphere, and that is why Arauco is not leaving them out.

In addition, the company contributed to the needed diversification of the energy matrix of the countries where it maintains operations.

But Arauco is not complacent. The magnitude of the challenge has tested the capabilities of the company. It was inspired by Ethiopia, which was able to plant millions of trees in just 12 hours.

This level of ambition has led Arauco to set its next goal: to become the world’s first certified carbon neutral forestry company. It will also join the Science Based Targets, an initiative aimed at companies wanting to adhere to science-based emissions reduction to curb the planet’s rising temperature.

Business activities are usually known for setting ambitious objectives to achieve economic success. That same ambitious drive, in service of climate action, will allow Arauco to make a concrete and long-lasting contribution to the planet.

Transforming business closely with a global Japanese brand

Nov 15, 2019
Credit : GMI Post

Rhona was formed in 1964 following the merger of two engineering companies — Neuweiler y Reitz Ltda. and Aspillaga y Hornauer y Cia Ltda.

With operations across Chile, Rhona has grown consistently thanks to its ties with Mitsubishi.

With sales offices and warehouses in five cities in Chile (Antofagasta, Concepcion, Santiago, Vina del Mar and Puerto Montt), as well as in Lima and Buenos Aires, it has grown to become the largest maker of transformers in the country and among the biggest in South America.

Rhona, which also manufactures heavy mining and construction equipment and sells top quality electrical components, expanded its overseas ties when it began as a distributor of Mitsubishi Electric products 35 years ago.

“Many years ago, a Japanese floating exhibition in Valparaiso had a booth from Mitsubishi Electric. It was absolutely new and not too well known, but we initiated a partnership with them,” recalled General Manager Pablo Neuweiler, who attributes much of his company’s success to the partnership with the Japanese giant.

Asked about how Rhona sustained this cooperation, Neuweiler said: “We strongly believe that a stable relationship is our best marketing strategy. We are very happy working with Mitsubishi Electric and are satisfied with the support they have provided.”

Because of its experience working with the Japanese, Rhona hopes to find opportunities in Japan.

“We encourage other Japanese companies to work with us. We are very comfortable working with them and are open to further expand in Japan,” he said.

A partner for Chile's economic diversification

Nov 15, 2019
Credit : GMI Post

Head down to the southern tip of Chile and there is no denying that the region occupies a vital position in the country’s economy with its expansive aquaculture industry — mainly growers of salmon, shellfish and algae.

Universidad Austral de Chile's campus in Puerto Montt

As Chile embraces diversification as its economic development strategy, universities are keeping up with developments and working more closely with local communities. Among those that have adjusted its mission is the Universidad Austral de Chile.

“Our main campus is in Valdivia in the Los Rios region. We have two sedes, or independent campuses, one in Coyhaique in the Aysen region and another in Puerto Montt in Los Lagos,” Vice Rector Renato Westermeier, who oversees the Puerto Montt campus, said.

Westermeier acknowledges that for local communities to grow, Chile must open up more to the world, whether in education or industry.

“For us in the south, Chile has a long trajectory in aquaculture and Japan is one of our major mar.kets,” he said.

And as Japan is a leading technology provider and innovator across industries, Westermeier points out that between the two sides, there are several opportunities to exchange ideas, share expertise and develop projects that will benefit local communities.

“As we are rich in resources, there is definitely space for collaboration. We invite the Japanese to work with us. We, at Universidad Austral de Chile want to be the springboard for Japanese companies and universities in developing Chile’s southern region,” Westermeier said.

Chile 2019 was prepared for and originally printed in The Japan Times Newspaper.

PDF of the printed report

latest special Reports:

Upcoming Reports from

Greece 2020

See Preview »

When Greece and Japan celebrated the 120th anniversary of the establishment of formal diplomatic relations last year, the two countries welcomed "a...

Colombia 2020

See Preview »

As Japan and Colombia celebrate 112 years of diplomatic relations this year, the world's third-largest economy remains the largest Asian investor i...

Saudi Arabia 2019

See Preview »

Guided by its Vision 2030, the Kingdom of Saudi Arabia has committed itself to a path of economic, industrial, social and digital transformation. A...

  • Global Media is your partner in reaching a powerful international audience through high-level economic reporting.

    Our ambition is to highlight under-reported developments and opportunities around the world, and allow leaders in these regions and sectors to take their message to the highest global level. We partner with top media to communicate with the world’s most powerful audiences. We specialize in communication and branding initiatives that help our clients effectively get their messages to their existing and potential partners. We achieve results for our clients by introducing them and their initiatives to an audience of elite international business and government leaders.

    Global Media Inc. is an independent media agency with offices in Hong Kong and Canada. GMI has more than a decade of experience in the writing, researching, and production of promotional country reports, with media partners from East Asia to North America. We have teams worldwide that develop country and thematic reports on the latest economic trends and developments.

    We are a media partner of Foreign Affairs,the United States’ most influential publication, published by the New York-based Council on Foreign Relations.

    Nearly a century old, there isn’t a more influential or higher-reaching publication in the United States than Foreign Affairs. The journal is ranked #1 in influence by U.S. opinion leaders in a recent nationwide study conducted by Erdos and Morgan, the premier business-to-business research firm. Their findings place Foreign Affairs ahead of all media, both print and broadcast, including The New York Times, The Wall Street Journal, The Economist, and The Washington Post.


    “We were extremely impressed with how efficient, well-coordinated, responsive and reliable the Global Media Inc. team was. We owe them a lot for their professionalism. We were very pleased with the outcome, and the article was very well-written. We hope to have an opportunity to work with Global Media Inc. again in the near future.� – Japan Airport Terminal Co. Ltd.
    “The Global Media team’s professionalism was excellent. Their team was great and always gave us the right suggestions and information. The product was excellent, and we were very happy to have such a great opportunity working with their excellent team.â€� – National Graduate Institute of Policy Studies (GRIPS)
    “We were honored to be chosen as one of the good universities in Japan. This article conveyed Seigakuin University’s educational ideals and the message from President Akudo. The advertisement was conspicuous and gave a good impression that Seigakuin nurtured students to contribute to world peace. We really appreciated what Global Media Inc. had did for us.â€� – Seigakuin University

    Whom we have featured:

    • Australian Prime Minister Julia Gillard
    • Australian Foreign Affairs Minister (and former Prime Minister) Kevin Rudd
    • Japanese Prime Minister Shinzo Abe
    • Qatari Minister of International Trade and Industry Dato’ Sri Mustapa bin Mohamed
    • Japanese Minister of Education, Culture, Sports, Science and Technology Yoshiaki Takaki
    • Taiwanese Foreign Minister Yang Chin-Tien
    • Taiwanese Finance Minister Lee Sush-Der
    • Taiwanese Economic Affairs Minister Shih Yen-Shiang
    • Taiwanese National Science Council Minister Lee Lou-Chuang,
    • Taiwanese Deputy Minister of Transport and Communications Yeh Kuang-Shih
    • Taiwanese Political Deputy Minister of Education Dr. Lin Tsong-Ming
    • Indonesian Ambassador to the United States Dr. Dino Patti Djalal
    • Indonesian Investment Coordinating Board Chairman Gita Wirjawan
    • Philippine President Benigno S. Aquino III
    • Philippine Senate President Juan Ponce Enrile

Join our newsletter

Sign up for our weekly newsletter to get the latest news and updates directly to your inbox.