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Sekisui America Corporation

Sekisui shifts into high gear

By Angelo Romualdez
- Jul 02, 2014
Credit : GMI Post


With a history of more than 50 years in North America, Japanese chemical company, Sekisui Chemical Co., Ltd has steadily increased its overall presence in this vast market by diversifying its products and services and strengthening brand awareness.

The first Japanese company to enter the U.S. manufacturing sector, Sekisui marked its 50th anniversary in the country last year and has since become a complete solution provider to all chemical-related businesses.

As seen through its aggressive expansion of its activities and integration of its wide array of services over the last seven years, Sekisui has clearly kept that original pioneering spirit.

The company is now capable of attending to the diverse requirements of the complex chemical sector in the United States by providing solutions in social infrastructure and chemical solutions.

Corporate Social Responsibility management is another vital objective for Sekisui, which has pledged to protect the environment and safeguard all its stakeholders — share owners, customers, business partners, employees and local communities.

Focusing on the next phase, Sekisui is strengthening its brand image here and around the American region as part of an effort to reach more potential clients.

The rebranding started in the fourth quarter of 2013 with the unveiling of Sekisui America’s 50th anniversary logo, which evokes the fluidity and adaptability of water and its energy bursting forth.

Sekisui’s first plant in the United States. The Japanese chemical maker was the very first Japanese company to enter the country’s manufacturing sector

Based in Secaucus in New Jersey, Sekisui America is strategically located close to its clients and potential partners on the East Coast. In line with its strategy to expand its market, the company has also set up 11 other branches across the region.

As long as Sekisui is doing business in North America, the company believes it is very important to have its operations close to the country’s business
center.

By being the first company of its kind in the region, it is also confident in being a reliable and adaptable chemical solution provider with a reputation
that equals that of the group in Japan.

 

- Originally prepared by Global Media for The Japan Times Special Report on the East Coast 2014 (Credit: Angelo Romualdez)

GSI Exim America, Inc.

GSI Exim America injects fresh ideas into old school business

By Elizabeth Arcega
- Jun 30, 2014
Credit : GMI Post


GSI Exim America Inc. started operations in 1955 as the first trader of silk-related goods in New York. With the ever-changing demands of the globalized economy, the Japanese firm, nearly 60 years later, had to venture beyond its original portfolio to include nontextile products, such as high-tech components and composite materials.

GSI Exim Chairman and President Tadaaki Yoshinaga

GSI Exim nearly gave up on the textile industry, viewed widely as an old economy business, because it had stopped generating a sizeable profit.

“There is no such thing as a new or old business, just new or old thoughts,” emphasized Chairman and President Tadaaki Yoshinaga, who also oversees the company’s activities in Europe.

In adapting to the fast-shifting needs of its customers, GSI Exim revised its textile trading to a level on par with its nontextile business. Supporting its textile business, GSI Exim has started to export its designs of casual streetwear to Japan, where they are expected to become extremely popular.

GSI Exim’s product line includes railcar flooring, paint, coating materials, fluorocarbonelastomer for semiconductors and electrical discharge products.

As head of a trading company in the 21st century, Yoshinaga lifted the company’s so-called black box and provided transparency regarding information on all its suppliers and customers, a step that ensures more years of success for GSI Exim.

 

- Originally prepared by Global Media for The Japan Times Special Report on the East Coast 2014 (Credit: Elizabeth Arcega)

East Coast 2014 was prepared for and originally printed in The Japan Times Newspaper.

PDF of the printed report

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