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Exalmar, 3rd largest fishmeal and fishoil producer, looking for new markets in Japan

Mar 23, 2017

For more than 40 years, Pesquera Exalmar has supplied high-quality fish feed and seafood products to Japanese aqua feed producers. Buoyed by its continuous success in Japan and in other parts of the world, the company was confident enough to go public in 2010 and listed its shares on the Lima Stock Exchange, later issuing corporate bonds in the international market.

Pesquera Exalmar CEO Rossana Ortiz Rodriguez

Through sustainable fishing and socially conscious business practices, the company has become the world’s third-largest fishmeal and fish oil producer. And Pesquera Exalmar remains very optimistic about its long– term future in Japan, whose market is one of the world’s most discerning when it comes to seafood.

“The mission of Exalmar and our values show the importance we place on sustainable growth, based on our ability to adapt and innovate, transparent communication with our stakeholders and commitment to the preservation of marine resources and the development of human talent, improving and transforming people’s living conditions. Our priority to support local fishermen has driven shareholder value since our inception,” said CEO Rossana Ortiz Rodriguez.

Four years ago, to further expand its revenue sources, Exalmar launched a new “direct human consumption” business unit, in the categories of frozen products (giant squid, mackerel, jack mackerel, mahi mahi, squid, scallops, silver smelt, anchovies and swordfish) and value-added products made from giant squid (breaded sticks and burgers, nuggets, non-breaded burgers and a seafood mix).

The company sees Japan as a market for fishmeal and fish oil, as well as for giant squid and value- added products.

“The Japanese market is attractive for us because it lines up with our values. They are very open and direct, and they cherish long-term relationships. A long–term partnership with Japan is a win-win for both parties,” said Ortiz, who has lived in and learned much about the country, thanks to the Japanese International Cooperation Agency’s Japan Exchange and Teaching program.

“My vision for Exalmar is to strengthen our relationship with Japanese and Asian partners. Peru is the base of the fishmeal and fish oil value chain and other products for human consumption. Our commitment is to deliver healthy food with high quality and protein value to our Japanese partners,” she added.

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Peru 2017 was prepared for and originally printed in The Japan Times Newspaper.

PDF of the printed report

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