Located in the center of the city, TENOHA MILANO is the only Japanese-inspired place that has a restaurant, café, ramen bar, co-working area, and concept store under one roof. The space is a blend of Japanese minimalism and an Italian aesthetic to create, in the owner’s words, a place where “the two distinct souls live side by side in a radically original environment.”
The company behind the project, Sayu S.p.A., founded by CEO Hiroshi Sato, has grown into an importer and exporter of food products from both Italy and Japan over the past 23 years.
“We were only importing Italian products to Japan. We then wanted to bring Japanese culture to Italy when we saw that the Japanese pavilion was very popular at the World Expo 2015 in Milan. That was when we knew that we should doing something that catered to both ways.”
Then, the pandemic got in the way. But in the past two years, Sayu has seen business grow again and performance improve.
Optimistic about its future in Milan, TENOHA MILANO hopes to bring the concept around the world, where the store can become a bridge between Japan and other different cultures.